Marketplace.
Business Unusual
£18.16
£18.16/each
Sold and sent by Speedyhen
Delivered by post or courier
Delivery
- FREE standard courier delivery by Thu 7 Aug
Returns
Returns available within 30 days.
Business Unusual
£18.16
£18.16/each
Description
It all feels pretty overwhelming right now. People are feeling uncertain and disillusioned. How do business leaders create resilient organizations that can reassure people, deliver and truly connect with a values-driven audience, often through digital-first channels? Explore how your customers and your people demand more than business as usual. This book reveals the psychology behind how we feel about businesses, their communications and their leaders in a digital world. From understanding the new dynamics shaping online behaviour, to the evolving expectations driving employees and consumers, Business Unusual will teach you how to build a resilient business - one that is built on trust, an engaged and fulfilled workforce, and the brand values that can empower you to craft resonant communications and relationships. Join the trailblazers that are transforming how we think of, and conduct, business. With insights from cutting-edge research and real-world case studies, learn how to apply psychological frameworks and practices that can help you develop a futureproof brand that people believe in, both inside and outside the organization.
Sold by Speedyhen (Speedy Hen LTD)
| Author | Nathalie Nahai |
|---|---|
| Format | Paperback |
| ISBN-13 | 9781398602212 |
| Item Height | 1.9 |
| Item Length | 13.9 |
| Item Width | 21.5 |
| Publisher | Kogan Page Ltd |
Delivery
- FREE standard courier delivery by Thu 7 Aug
Returns
Not happy with a Marketplace item? You can request a return and refund online up to 30 days after the delivery date. You'll need to return the item to the Marketplace seller.Our returns policy
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