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Retail Management Global Edition

Retail Management Global Edition

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Retail Management Global Edition
Retail Management Global Edition

No ratings yet

£88.58

£88.58/each

Description

For courses in Retail Management. A contemporary text that helps students thrive in today’s retailing industry Retail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that surrounds them. This text helps readers become good retail planners and decision makers. The 13th Edition incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that students can thrive in today’s retailing industry.
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AuthorBarry R. Berman
FormatPaperback
ISBN-139781292214672
Item Height1.8
Item Length21.7
Item Width27.6
PublisherPearson Academic

Delivery
  • FREE standard courier delivery by Tue 22 Jul
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