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Social Marketing
£123.58
£123.58/each
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Delivery
- FREE standard courier delivery by Tue 1 Jul
Returns
Returns available within 30 days. A fee may apply.
Social Marketing
£123.58
£123.58/each
Description
Successful social marketing holds the power to change the world. Social Marketing: Behavior Change for Good, 7th Edition is the definitive guide for designing and implementing memorable social marketing campaigns. Authors Nancy R. Lee, Philip Kotler, and Julie Colehour present a proven 10-step strategic marketing plan and guides students through each stage of the process. The 7th Edition is packed with 12 new cases and dozens of new examples related to today′s most pressing social problems including the COVID-19 pandemic, natural disasters, equity and inclusion, and homelessness. The new edition also includes significantly expanded coverage of social media. Whether your students are on a mission to improve public health, protect the environment, or galvanize their community, they will find Social Marketing an invaluable resource.
Sold by Speedyhen (Speedy Hen LTD)
| Author | Lee Nancy R. |
|---|---|
| ISBN-13 | 9781071851647 |
| Item Height | 3.4 |
| Item Length | 18.5 |
| Item Width | 23.4 |
| Publisher | Sage Publications |
Delivery
- FREE standard courier delivery by Tue 1 Jul
Returns
Not happy with a Marketplace item? You can request a return and refund online up to 30 days after the delivery date. You'll need to return the item to the Marketplace partner.Our returns policy
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