Marketplace.
Strategic Reputation Management
£31.40
£31.40/each
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Strategic Reputation Management
£31.40
£31.40/each
Description
In today''s hyper-connected world, reputation is everything. This book explores the role of reputation management within your organization, providing the latest insights and strategies to help you navigate it.Strategic Reputation Management is a practical guide that equips PR and communication professionals with the tools they need to navigate the complexities of reputation management effectively. With a wealth of practical tips and strategies, readers will gain the knowledge and expertise needed to enhance or build their organization''s reputation.Using real-world examples and expert interviews, this book will look at reputation management both before, during and after a crisis. It will consider how to establish a positive reputation, to maintain it when under pressure and to turn a bad reputation around after problems have occurred. It will also include top tips, checklists and outline a new framework for reputation management.Strategic Reputation Management is a must-read for anyone seeking to understand, manage and master the intricate world of reputation management.
Sold by Speedyhen (Speedy Hen LTD)
| Author | Coleman, Amanda |
|---|---|
| ISBN-13 | 9781398617308 |
| Item Height | 1.4 |
| Item Length | 15.6 |
| Item Width | 23.4 |
| Publisher | Kogan Page Ltd |
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