Can't fault it from a parent's perspective
It isn't as sweet as some of the other vitamins (part of it's appeal for me that is isn't loaded with artificial sweetners) but my son has no issues taking it & it contains a lot more vitamins than a lot of other toddler multivits on the market. We've been using it for over 18m & no issues whatsoever. I tend to use a syringe or a shallower 5ml medicine spoon rather than the spoon you get with it because the edges are quite angled meaning it doesn't go down in one go.
Not the best
Can't say this is very great. I brought this product for my 19 month old in hopes to add it to his daily water or juice but it smells and tastes vile. I didn't know what to think because most vitamins do taste and smell horrible but I did hope that this being for younger people it would be more pleasing. He utterly refuses to drink it within his drinks even with not much in it and will absolutely not take it from a spoon or syringe! Gutted really as I stupidly brought 2 bottles as they was on offer. Hoping as he gets older he will just bite the bullet and have a mouth full.