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Marketing Management An Asian Perspective

Marketing Management An Asian Perspective

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Marketing Management An Asian Perspective
Marketing Management An Asian Perspective

No ratings yet

£73.69

£73.69/each

Description

For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday–and in order for students to have a competitive edge, they need a textbook that reflects the best of today’s marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. .
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AuthorPhilip Kotler
FormatPaperback
ISBN-139781292089584
Item Height3
Item Length27.5
Item Width21.5
PublisherPearson Academic

Delivery
  • FREE standard courier delivery by Thu 24 Jul
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