
In summer 2008, we launched a range of reusable designer bags by Cath Kidston – a collectable set made from recycled plastic bottles. Last year’s Tesco Charity of the Year, Marie Curie Cancer Care, received a 50 pence donation for every bag sold – raising £450,000.
We launched eight Cath Kidston bags in total: vintage-style Christmas print, Blue Ottoman Rose, Blue Floral, Ottoman Rose, Multi-Floral, Blue Spot, Stripe and Classic Floral. Each bag was made out of nine recycled 500ml plastic bottles.
For each bag sold, we donated 50p to a charity close to Cath Kidston’s and Tesco’s hearts: Marie Curie Cancer Care. No profit went to Tesco or Cath Kidston Ltd and we raised £450,000 for this superb charitable cause.
View all our Cath Kidston reusable bag designs
Download pdf to find out how the bags were made
Find out more about what Tesco is doing to help cut down on carrier bags