The Halo Effect

By: Philip M. Rosenzweig

Catalogue Number: J49-QY42

The Halo Effect

  • Format: Paperback
  • Publisher: Simon & Schuster Ltd
  • ISBN: 9781847393364
More product information
Back to top

Buy on Tesco Direct from:

Available from Tesco Tesco

£8.99 Save £1.80

£7.19

currently unavailable

Sorry, this product is currently unavailable.

Do you want us to email you when this product is back in stock?

Delivery Options

  • Delivery options will be shown at checkout (or enable JavaScript to show on this page).
seller-pdp-logo

We've carefully chosen all our Tesco Partners, to give you even more choice when you shop with us online.

  • Browse a wider range of specialist products, all in one place
  • Collect Clubcard points on every order
  • Stay protected with the Tesco Partner Guarantee – we’re here to support you when buying from an approved Tesco Partner.

Synopsis

Why do some companies prosper while others fail? Despite great amounts of research, many of the studies that claim to pin down the secret of success are based in pseudoscience. THE HALO EFFECT is the outcome of that pseudoscience, a myth that Philip Rosenzweig masterfully debunks in THE HALO EFFECT. THE HALO EFFECT highlights the tendency of experts to point to the high financial performance of a successful company and then spread its golden glow to all of the company's attributes - clear strategy, strong values, and brilliant leadership. But in fact, as Rosenzweig clearly illustrates, the experts are not just wrong, but deluded. Rosenzweig suggests a more accurate way to think about leading a company, a robust and clearheaded approach that can save any business from ultimate failure.

1 1
Close overlay and continue

We value your opinion

Leave quick feedback Or Complete our survey